Smythson
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10.2012

Smythson

Creative Director, Mark Noë developed the concept, art directed and produced ‘The Journal’ for Smythson. The Collaborators issue, marked a new visual direction for the brand and celebrated the Autumn Winter 11/12 collection. It featured three recent Smythson Collaborators: fashion designer, Jonathan Saunders; style blogger, Susie Lau; and contemporary art curator, Janice Blackburn. Photography is by Nigel Shafran.

The Journal uses a bespoke typeface which drew influence from a typestyle found in Smythson’s archives. Mark worked closely with Smythson’s creative consultant, Samantha Cameron and the creative team at Smythson on the concept development and Art Direction.

www.smythson.com
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