Our team created the concept, name, visual language, branding and all materials for a new boutique hotel in Nolita, New York.
Further to a brand workshop and naming workshop it was decided to celebrate the community where the hotel would be based. It would be an environment not just for modern business travellers and visitors but also a place for the local neighborhood. A neighborhood made up of entrepreneurs, innovators, hipsters and influencers. To celebrate this theme, the hotel was named after the people. The Nolitan.www.nolitanhotel.com